Arizona Regional MLS has set up a new blog called NewARMLS.com. Though one of the key topics on the blog is the conversion to the flexmls Web system, Bob Bemis, ARMLS’s CEO, appears to be looking to use this platform for a long time to come to engage members on a wide variety of issues as evidenced by recent posts on short sales and inappropriate words in remarks or directions.
I think this use of a blog by an MLS is a great way to engage members and provide news updates both by e-mail and feed readers. Of course, blogging also offers a way for members to provide feedback to the MLS. For anyone reading this who has influence over the agenda at CMLS or the Clareity MLS Workshop, you might want to consider putting together a “how to” session for MLSs to get started with blogging, because I think this is going to prove to be a great resource for MLSs who embrace it.
P.S. I think this also is likely to make the agenda for our FBS Summit, at least in one of the tracks for those MLSs interested in learning about blogging to improve their membership communications.